• Packs Light | Gen Z Travel & Lifestyle Blog

WORK WITH ME

Hola! If you're on this page you're likely here because you're likely interested in working with me.

Hopefully you've come to know me because you follow me on one of my social media channels, or at least you've read my About page and are intrigued to know even more about me and Packs Light at it's core.

I started my blog as a way to document my growth and help my immediate friends travel. Now my platform has expanded and purpose has too. All bloggers aim to inspire, but I choose to use the word empower more often because it implies action.

Over the past few years my audience has transformed from followers into family, with them seeking me out for advice and hanging on my every word.

MY AUDIENCE

LOCATION

USA

USA - 71%
LA - 31% | NYC - 17% | MIA - 10%
UK - 7%
CAN - 6%

AGE

18-24 - 19%
25-34 - 48%

DEMOGRAPHIC

Demographics

BLACK - 20%
WHITE - 60%
68% | 27%

To work with me is to receive content that is youthful yet well-written, easily digestible yet page-turning, and most importantly engaging.

I can code-switch between the 20-something Twitter slang that I interact in on a day-to-day basis and and voice of authority and expertise that has landed my words in the Huffington Post, BusinessInsider, and U.S. World News Report.

Over the past few years I have partnered with a diverse set of brands with positive feedback. See a few below:

TESTIMONIALS

See what previous partners had to say 😉

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"It was a pleasure to work with you on this project and hope for many more in the future. Delta was very pleased with your participation in this campaign."

"Great presentation on the analytics! Thanks for including the extra exposure on Facebook. We are so glad that you enjoyed your stay and look forward to future partnerships."

 

 

 

 

YOU CAN ONLY GET FROM GABBY:

The core aspects of my brand that make me unique.

TRUE COMMUNITY

In the Young Travelers Network (YTN) blog series travelers age 16 to 26 are interviewed with the intent to inspire and empower other young people to travel—more than 28 interviews are live now.

The YTN Facebook group community is also thriving with 650+ members and an impressive 87% engagement avg. monthly engagement rate.

But my newsletter of 2000+ weekly readers is slowly becoming my home-away-from home as I connect with them one-on-one, right in their inboxes.

INCITING ACTION

One thing you'll see me preach to my followers daily is action—and they respond!

Through weekly sharing of my Funded Travel Opps I've helped young woman apply and successfully attend trips and international programs to countries like Italy, Azerbaijan, Egypt, and Russia... completely paid for! Through this I've established a real trust with them. I'm able to galvanize my followers into action, whether it's to apply for an opp or to spend a dollar.

I mean, I quit my job to travel the world at only 24. We kind of lead by example around here.

DATA LOVIN'

Though I'm considered a creative, I actually have a B.S. in Statistics and my traditional career was as a data quality engineer!

That being said, I love me some metrics and am a big fan of providing them in significant ways to the brands that I partner with.

You can see this first hand in my Gen Z Market Research Study and the resulting reports and blog posts.

LET'S PARTNER:

I'm always open to new ways to collaborate—the more adventurous, the better! But here are some of ideas on how we might work together:

Blog
  • Sponsored blog post on Packs Light
  • Guest post on your platform
  • Copywriting
  • Freelance writing
  • Website advertising
  • Newsletter advertising
  • Hotel Reviews
Social Media Content
  • YouTube, Instagram, IGTV, IG Live, Facebook, Twitter, Pinterest, TikTok
  • Sponsored Social Media Content
  • Facebook Group Promotion
  • Social Media Management/Takeover
  • Host giveaways
  • Promote your opp in Packs Light Opps
In-Person Representation
  • Public speaking
  • Panel host
  • Live Workshop/Training
  • On-Camera Talent
  • Brand representation for interviews/press
  • Press trips
  • Brand ambassadorship
Virtual Representation
  • Video live-stream hosting
  • Virtual Workshops
  • Gen Z Marketing Consulting (book here)

CONTACT US

Send over an email to hello@packslight.com with pitches or any questions.
But for now head over to my Instagram! That's where all the cool kids hang out 😉